Cited vs Otterly AI
Which Tool Actually Gets You Results?
Otterly monitors your AI search presence — it watches what's happening and reports back. Cited is a visibility service — we analyse your website, tell you what's holding you back, and help you fix it. For businesses that want more than a dashboard, the difference matters.
Results in 3–5 minutes · 100% free · No account required
Feature Comparison
A side-by-side look at what matters for AI search visibility.
| Feature | Cited | Otterly AI |
|---|---|---|
| Free audit available | Full audit, no credit card | Paid plans from $29/month |
| Starting price | Free | $29/month |
| Human expert review | Certified AI technician reviews every audit | Fully automated |
| Done-for-you optimisation | We implement changes for you | DIY — you act on recommendations yourself |
| Time to first insight | 3–5 minutes | Requires account setup and prompt configuration |
| No account needed to start | URL and email only | Account required |
| GEO audit depth | 6-dimensional scoring (Citability, Authority, Content, Technical, Schema, Platforms) | 25+ on-page factors (Standard plan, $189/month+) |
| AI platforms covered | ChatGPT, Perplexity, Gemini, Copilot, Claude | ChatGPT, Perplexity, Gemini, Copilot, Google AIOs |
| Prioritised action plan | Ranked by impact | SWOT-style framework, no impact ranking |
| Built for SMEs and agencies | Yes | Yes |
| Years of search experience | 20+ years | Founded 2022 |
| Full GEO audit price | Free | $189/month (Standard plan) |
See the Difference
Cited delivers a full AI visibility audit in under 5 minutes — no platform setup required.
[Replace with: Cited audit results dashboard screenshot]
Recommended: 1200×750px, PNG or WebP
Cited — 6-dimensional AI visibility audit results
[Replace with: Otterly AI dashboard screenshot]
Recommended: 1200×750px, PNG or WebP
Otterly AI — AI visibility monitoring (from $29/month)
Why Businesses Choose Cited Over Otterly AI
Otterly tracks. Cited transforms.
Otterly is excellent at telling you how your brand is performing in AI search day to day. It's a solid choice if you already know what you're doing and just need visibility data flowing into a dashboard. But for businesses who want to understand why they're not being cited — and what to do about it — a monitoring tool alone isn't enough.
Cited's 6-dimensional audit goes deeper. We don't just track mentions; we score your website across Citability, Authority, Content, Technical health, Schema markup, and Platform-level performance. Every audit comes with a prioritised action plan ranked by the impact each fix will make to your AI visibility.
The human difference.
Every Cited audit is reviewed by a certified AI technician with real expertise in search and GEO. Otterly is fully automated — it's software running software. When you need to understand a complex issue, make a judgement call on content strategy, or get someone to walk you through your results, automated tools fall short.
Our team doesn't.
Otterly's best features aren't free — ours are.
Otterly's GEO audit is available from the Standard plan at $189/month. Their Lite plan at $29/month offers tracking without the deeper audit functionality. With Cited, you get a full audit of your website — covering every dimension that affects AI visibility — completely free.
No plan tiers, no feature walls. Just results.
Ready for your
AI score?
Get an AI visibility audit in under 5 minutes.
No account needed, just enter your URL.
Results in minutes · Sent to your email · 100% free